Faculty Profile

Dr.Kavitha Iyer

Adjunct Faculty, HOD (Communication Management)

Faculty In-charge (Placement)

Ph.D (Marketing, Savitribai Phule Pune University)

MBA (Marketing)

Media Marketing and Media Planning from Mudra Institute of Communications (MICA)

Digital Marketing: Customer Engagement, social media, Planning & Analytics from Emeritus Institute of Management and Columbia Business School)

Email: kavitha.iyer@scmc.edu.in

  • Marketing
  • Consumer Behavior
  • Media Technology
  • Environment
  • Impact of marketing on children
  • Parental attitude and advertising
  • Sustainable marketing and consumption
  • Role of evolving media on branding
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